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Jenn Taylor Promoted to President of eSecuritel’s North American Division
Published on 2/15/2012 9:58:04 AM


ATLANTA – FEBRUARY 15, 2012 – eSecuritel, a Brightstar company, announced today that Jenn Taylor has been promoted to president of eSecuritel’s North American division.
 
As president, Ms. Taylor will oversee the operations and management of 45 U.S. operators and retailers that offer eSecuritel’s wide range of handset protection programs.
 
Prior to her new role, Ms. Taylor served as eSecuritel’s chief marketing officer. Under her leadership, the company quadrupled in size, adding more than 30 customers that carry eSecuritel’s cell phone insurance and replacement programs, and boosted subscriber satisfaction to unprecedented levels.
 
She also has expanded service offerings to include service warranties, customer retention programs, and combined manufacturer’s warranty and insurance programs. eSecuritel has maintained an A+ rating with the Better Business Bureau.
 
Taylor joined the company in 2006 and has 25 years of marketing experience in customer relationship programs, lead/prospect cultivation, marketing strategy, and process management.
 
“Jenn’s strong management of our accounts, call center, marketing and training programs for more than five years has allowed eSecuritel to build a strong and successful business,” said David Leach, CEO of eSecuritel. “Her success as a manager and leader during that period have not only directly contributed to our accomplishments but also fostered a sound foundation which we believe will enable the company’s continued growth under her leadership as President.”
 
Taylor has an MBA from The Wharton School at the University of Pennsylvania, and prior to joining eSecuritel, she held leadership roles at American Express, Intercontinental Hotels Group, and AOL. She has also served in key positions at Allconnect and Xerox Corporation.
 
 
About eSecuritel
Since 2001, eSecuritel has provided wireless carriers,dealers and resellers with highly customizable cell phone protection and replacement programs that deliver an unparalleled customer experience to program subscribers. eSecuritel offers phone protection for new, used, or prepaid wireless devices against loss, theft and accidental damage as well as mechanical/electronic failure and malfunction. It also has replacement programs to cover every stage of the handset life cycle, including buyer's remorse, manufacturer's warranty, handset protection programs, out-of-warranty and retention programs. eSecuritel is a Brightstar company. For more information, please visit www.esecuritel.com.
 
About BrightstarCorp.
Brightstar is the world’s largest specialized wireless distributor and a leading provider of diversified services focused on enhancing the performance and profitability of the key participants in the wireless device value chain. The company supports over 80,000 points of sale worldwide with operations in 51 countries and territories and provides a comprehensive range of more than 100 customized services for value-added distribution, supply chain optimization, retail, government and value-added resellers (VARs), and consumer services. Brightstar’s services help customers manage the growing complexity of the wireless device value chain and enable them to increase product availability, expand their channel reach and drive supply chain efficiencies by getting the right products to the right place at the right time for the best value.
 
 
Media Contacts:
Paul Rubin                                              
Carabiner Communications for eSecuritel                                              
prubin@carabinerpr.com                                               
678.417.9479
 
Michele Merrell
Brightstar Corp.
michele.merrell@brightstarcorp.com
305.421.6000                                                     print
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